Every day children are inundated by endless messages intended to educate, entertain, or influence their behavior. It takes commitment and effort on the part of parents to monitor and help interpret these external influences on children.
Tobacco companies spend millions on marketing and advertising. The current trend is to put tobacco imagery into movies, TV, and other media to promote tobacco use and glamorize addiction. Tobacco control organizations have recognized this, and have been advocating for the elimination of tobacco from movies, TV, and other media images that may be seen by children.